In the convoluted world of WordPress themes that are built to stretch to infinity, and offer “all the options you’ll ever need”, its become easy to forget what delivering focused solutions to a client or customer’s problem entails.
Problem solving: it’s the reason we build. It’s the reason we scratch our heads and yell obscenities when we can’t get our precious code to work. The urge to solve problems is ultimately what drives us as creators to keep on creating.